Hello out there! The Chieftains are on the air!

Chelmsford Radio 107.7FM and the Chelmsford Chieftains are excited to announce a major partnership deal. With the new season fast approaching and expectations rising within the Chelmsford sporting community of the possibility of silverware for the county's senior ice hockey team, Chelmsford Radio have come on board to help promote the club across the town and surrounding areas. Chelmsford Radio's sister station Southend Radio (105.1FM) will also be broadcasting Chieftains news and reports and updates from the club.

The terms of the deal are that throughout the season the Chieftains will get an 'every hour of every day' plug on the site in either features with a presenter or their own adverts. On top of that there will also be regular news coverage on not only the matches but features on the players and management and extended news articles. The club will also benefit from audio clips being put on the Chelmsford Radio website, which attracts a vast number of visitors, and used on air. Hockey fans will be able to listen to Chelmsford Radio through the Chelmsford Chieftains website soon.

The Chieftains will also get to advertise their charity and fund-raising and social events on the radio's site, as well as detail of away travel and other major events throughout the ice hockey season.

In return, Chelmsford Radio are getting advertising boards at the refurbished rink in Chelmsford, as well as high profile advertising and links on the club's website and lots of coverage on match nights both in audio clips and programme advertising. The radio station will also have their logo featured on the club tracksuits.

Nick Hull, News and Programmes Editor at Chelmsford Radio 107.7 and Southend Radio 105.1 said "I'm really excited about this agreement, It's fantastic for two family-focused organisations to be working together like this. We both have a lot in common, but in particular that we both have families in mind and are looking to encourage people to get out and about and enjoy one of Essex's best kept sporting secrets, whilst enjoying some great music and entertainment on the radio".

Click here for more information on Chelmsford Radio.